2021 was a year that had us hopeful for change. The previous year was challenging for everyone with the emergence of COVID-19 in 2020. However, we were excited about what the year ahead would bring. It’s an understatement to say that 2021 exceeded our expectations. In the last year, we have worked tirelessly to create a product that serves the multifamily industry in a way no product has before. Here are some of the things we were able to accomplish in 2021.
Q1
The most exciting part of the new year was that we could raise capital to expand product offerings and reach. This also allowed us to increase our team by __%. During Q1, we worked with our team to integrate with Rently. We also launched two new products — Affordable Bot and Student Bot. These two new products were created specifically for these communities built with unique features that help promote this property type. We also launched our latest version of the BetterBot dashboard, which allowed us to provide our customers with insights into the bot’s conversations.
Q2
During Q2, we expanded our partnership by working with Tour24. We also greeted our 50 millionth renter and were able to share what we learned with the industry. Underscoring this achievement is the internal growth BetterBot has experienced over the past two years. This has allowed us to set the foundation for our product and work on expanding into new areas.
Q3
During the summer months, we improved our multifamily chatbot user experience by updating the interface of our bot. We made sure to provide users with a simple but effective design to have the best user experience. In addition, we launched our newest product — BetterBot for Leads. This offering allows us to help teams nurture their leads throughout the leasing process and ultimately save them time. During Q3, we were excited to meet for the first time since the pandemic started at Multifamily Social Media Summit and Multifamily Women’s Summit. We were ecstatic to see familiar faces once again. Lastly, we announced integrations with both Entrata and Yardi. This allows us to reach more of our customers and provide more accurate information to our clients.
Q4
The final months of the year had us out and about! We took over both AIM and Optech conferences and were able to see so many friends, clients, and team members. We are super grateful for this time to reconnect in person and take in new industry insights. We also announced our latest integration with Rentgrata.
If 2021 has taught us anything, we can be open to new ideas and new partnerships. We have rolled out exciting updates and products that we never dreamed of in the past. We have grown our team exponentially and made meaningful connections. This past year brought us so much to be grateful for and has us excited for what 2022 will bring. If you’re wondering what lies ahead in 2022, check out our article on trends to watch for the year to come.
